About
Walk the Night is the Tinder of nightlife. It's a big-data-driven, personalized and curated events platform - with an app and web presence that bring real-life events into the connected world of Life 2.0 - using gamification and the Hook Model to attract and retain users and to rapidly build up a picture of their tastes. The Walk the Night app combines matching algorithms using social networks and geolocation, hand-curated events promotion, tools for event organizers, and a fast, cutting-edge ticket payment gateway including Bitcoin support. Revenues come from: ticket sales, ticketed offers, advertising, promotional fees, event co-hosting and bespoke management, e-commerce, affiliates, and marketing & branding services. In addition, Walk the Night's technology & approach can be adapted for use throughout the event industries.