About
Track Social is the leading platform focused on optimizing social performance. Track Social is not a 'Listening Tool' - it is a marketing optimization platform, built by marketers for marketers. Leading brands use it to increase engagement, audience, buzz and maximize ROI on their social media marketing efforts. The key points of differences between Track Social and other social analytics solutions are: Advanced aggregation and benchmarking capabilities Deep engagement optimization features Superior automated reporting Advanced Tagging system Media Value Reporting that allows direct estimate of ROI on social activity Customer support and feature request system for premium clients