About
Suitely is an online home decor retailer introducing a new, smart way to shop for the home. We create inspired value by packaging home decor/furniture items into single-priced, curated bundles tailored to a specific taste, need, and budget. Customers "shop by suite" instead of the usual one-item-at-a-time. This system creates value, as our "blind pricing" model in which items are priced on a suite--rather than on an individual--basis, are not subject to most required retail markups. Beyond flexibility in pricing, Suitely offers a simple, designer-guided product selection process. Customers are guided through three user-friendly visual decision steps to determine needs and taste. Finally, Suitely offers ample opportunity for customization within product suites to maintain flexibility within our shop-by-suite model for product and category options. Our customers are savvy, style-conscious, urban dwellers, 85% female, college-educated, aged 28-42 with incomes between $50K-$150K.