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Problem: 47% of pet parents Google their animals symptoms when something is wrong 68% of pet parents want to directly communicate with their vet 52% of pet owners visit the vet at least twice a year, despite the inconvenience of going to an office ItsYourVet: ItsYourVet facilitates virtual visits, virtual communication, and virtual prescription management between pet parents and their veterinarians through a mobile device. Pet parents can book in-person appointments and receive updates that optimize care. ItsYourVet frees veterinarians from out-dated practice models that no longer fit their needs and makes frequent, personalized pet care convenient for pet parents. The future of veterinary care is in your pocket. By the numbers: 73 Million pet owning households in America, 73% of pet owners would spend any amount of money to keep their pets healthy Pet Industry 56B 6.4% CAGR, Veterinary Care 32B 5.7% CAGR ItsYourVet capitalizes on a fundamental shift in veterinary demographics.