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What is HITAILS? A new industry defining apparel and lifestyle brand, combining bold styling, modern design, premium European materials, and handmade craftsmanship, with a luxurious customer experience. What does HITAILS want to become? The best brand, products, and experience in the apparel and accessories industry, and the world. We believe that the modern consumer wants access to choice, luxury, and in store amenities more than ever. We want to leverage all the resources available to us to make this happen in a premium yet accessible shopping experience for men and women. In 2015 HITAILS will launch a lingerie revolution. Made to measure, customizable offerings, sizes 28-36/B-JJ. Featuring advanced at home fitting, HITAILS trained retail fitters, risk free at home try on, and constantly expanding product offerings for men and women. HITAILS is the first great premium brand of the 21st century, available only through exclusive luxury retail outlets and HITAILS.com